The Big Deal about Words

The next time I get frustrated in a meeting, because everybody else is wrong, and nobody will listen to me even though I know I'm right, I'll try to remember this quote from Mark Pagel and his TED talk:

Each of you possesses the most powerful, dangerous and subversive trait that natural selection has ever devised. It's a piece of neural audio technology for rewiring other people's minds. I'm talking about your language, of course, because it allows you to implant a thought from your mindΒ directly into someone else's mind, and they can attempt to do the same to you, without either of you having to perform surgery.