Category Archives: Design

DESIGN is Better than another SIGN

I am fas­ci­nated by ser­vice providers who try to shape behav­iors with customer-facing job aids (like this one at the Westin Cop­ley Place or this funny one in a restau­rant bath­room). Ser­vice providers expe­ri­ence what they per­ceive as a stu­pid … Con­tinue read­ing

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STEVE JOBS | Always the Showman (even in 1984)

It’s great to see how Jobs was always the show­man, and the video brought back a lot of fond mem­o­ries for me since the Mac Plus I bought in 1986 was my first com­puter. Con­tinue read­ing

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There had to be a better way to word this

Posted via email from Todd’s posterous

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BEAUTY: Natural vs Man-made

This sum­mer I had an amaz­ing oppor­tu­nity to to attend the Gemo­log­i­cal Insti­tute of America’s Dia­mond Grad­ing Lab fol­lowed by 4 days of hik­ing in south­ern Utah. I was truly sur­prised to dis­cover that the two expe­ri­ence had a strong … Con­tinue read­ing

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Classic Do As I Say, Not As I Do

Well, except for this one, of course. Posted via email from Todd’s posterous

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Would you like crickets with that?

IMG_0422   I love Sonic Drive-ins!  My fam­ily and I just recently stopped at one in Colum­bia, MO for a quick lunch on our road trip to St. Louis, and I couldn’t help but notice this sign on there menu … Con­tinue read­ing

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WASH HANDS | What’s with the Quotes?

Wash Hands Orig­i­nally uploaded by Todd Chan­dler That law that man­dates these signs is silly enough, but what does this restau­rant mean by putting quotes around the words “wash hands”? We don’t really mean wash hands?

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A Well-Intented, Misplaced Job Aid

Here is an exam­ple of a job with good con­tent but poor exe­cu­tion. The out­lets in this room at the Westin Cop­ley Place were on the side of the desk, which made them very con­ve­nient to use, but also very … Con­tinue read­ing

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MANAGING CUSTOMERS | What’s Your Etched Fly?

The most com­pelling speaker at the SMG Forum this year was eas­ily Frances Frei. She was engag­ing, funny, chal­leng­ing, and thought-provoking. One of the points she made that stuck with me is to learn how to man­age your cus­tomers for … Con­tinue read­ing

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Agh… Soda with real sugar

Sent from my iPhone Posted via email from Todd’s posterous

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